Events 
Zona Tortona is the event's name and also the zone of Milan where the event takes place. During Milan's Design Week, between the 22nd and the 27th of April 2009 the city transforms into pure innovation.
As one of Milan's most vibrant and cool events of the year that offers events, parties, curiosities and faces from around the world, that enliven the streets and the neighborhood.
Throughout the week, don't miss the possibility to try the new illy issimo. Zona Tortona was chosen especially for the official launch in Italy.
illy issimo, in collaboration with Zona Tortona will promote a photographic project entitled "issimo moments @ Zona Tortona 2009".
Also, in some of the most innovative locations of the circuit you can enjoy the new illy issimo; discover a new, cool and contemporary way to drink coffee.
